We are an independent creative studio committed to developing innovative and memorable designs that capture the essence of each brand. Through a strategic and emotional approach, we transform ideas into visual experiences that resonate with people and create lasting connections.
Simple Packaging Studio, located in the vibrant Poblenou neighborhood of Barcelona, was founded in 2021 by award-winning graphic designer Gaizka Ruiz after a career of more than 15 years working as a designer, art director and creative director in several branding and packaging agencies. With extensive experience in the FMCG sector, he has worked for brands such as Mahou-San Miguel, Coca-Cola, Grupo Pascual, Moritz, Carrefour, Supermercados Aldi and Laboratorios Cinfa, among others.
We develop branding and packaging design projects with a strategic vision focused on simplicity, helping brands from the creation of their narrative to the final development of their products.
Our Services
At our agency, we believe that branding is much more than just a logo or
a visual identity. It’s about how you communicate with your audience across
every touchpoint—from the tone of voice in your advertisements to the
delightful unboxing experience your customers have when they receive your
product. That’s why we’re here to guide brands through every step of the creation process.
Brand Audit
To ensure your brand resonates with your audience,
we conduct a thorough analysis of your brand elements. We evaluate consistency
across all channels—packaging, social media, website—to confirm that
your current identity effectively communicates your core values.
Branding and Packaging Design
We understand that branding and packaging are
intertwined and must convey the same message to create a cohesive experience.
Our philosophy centers on crafting simple, bold, and timeless designs that tell
your story and connect with your audience. This approach ensures that your
brand remains memorable and impactful.
Production
With years of experience in packaging design, we
collaborate with a talented network of photographers, 3D artists, copywriters,
and printers. This teamwork ensures brand coherence and helps you achieve your
goals seamlessly.
To
grow a brand can be complicated, let’s make it simple.
Contact us, we will be happy to hear from you:
hola@simplepackagingstudio.com
Tel. +34 932 311 884
C/ Espronceda 41, Local 1
08005 Barcelona
Fotos: Eren Saracevic